Lifetime Client Profit Calculator

Understand the true profit per client after labour efficiency, payment terms, and over a full client lifetime.

1. Firm Settings

%

Employer NIC, pension, etc.

Your firm’s floor ratio

%

Net profit margin goal

Expected retention in years

2. Client Revenue & Margin

£

Total annual fees billed to this client

%

Revenue minus direct costs as a %

3. Labour Efficiency Ratio

How efficiently does revenue convert to gross profit relative to staff cost? Higher is better.

1.0xPainfulBreaking even
1.5xDemandingHigh touch
2.0xNormalBenchmark
2.5xEasyLow friction
3.0x+ExcellentDream client
2.0x LER

4. Payment Terms

Opportunity cost rate basis

Using your target profit margin (20%) as the opportunity cost. Every pound tied up in a slow-paying client is a pound not earning 20% inside your business. This is the honest rate for an SME owner — what the capital actually costs you in forgone profit.

days

Average days to payment from invoice

days

Your agreed or ideal terms

LER Analysis

Gross Profit
Implied Loaded Salary Basic salary included
vs Your 2.0x Minimum GP headroom above floor

Payment Terms Cost

Opportunity Cost — Your Target Margin · 20% p.a.

True Client Profit

Annual profit after labour & payment costs

Lifetime Client Value

Total profit over client lifetime